How to Retain Women+ in Tech?
Summary
The number one cause for women leaving the Technology industry, by 37%, is the non- inclusive culture of the company they work for and that is experienced on a daily basis at the informal level of the organization.
In the work LOPEZ DE GULL, INC does, helping Technology companies to stop the chronic turnover of female technical talent and to become the workplace they choose to stay, we have found the common element of the non-inclusive culture that is more damaging for women, non-binary, people of color, and surprisingly, some men.
In How to retain women+ in Tech session, attendees will learn what is this common element and the cost of it in different organizations, so they can have a clear picture of where they might be standing today.
Then the instructor will share Lopez De Gull INC findings about what are the main ways in which the non-inclusive culture is manifesting and its direct impact over the daily lived experiences of women, non-binary and some men at the workplace.
Finally, the instructor will guide the attendees through the proven frameworks that can be implemented to stop the chronic turnover of female technical talent and to transform their organizations into a safe, inclusive and creative environment that allows for increased innovation and growth in revenue at the levels shown in companies with greater diversity.
After attending the How to retain women+ in Tech session, attendees will be able to:
- Gain clarity around the dimension of the work needed to retain Women+ In Tech.
- Identify how the common element of non-inclusive culture is showing up in their organizations.
- Determine what they are doing well and what they need to change to create a relevant and sustainable transformation in their organizations.
Lopez De Gull INC helps Technology companies to stop the chronic turnover of female technical talent and to become the workplace in which they choose to stay and thrive. As a Marketing, Industrial Relations and Human Resources professional turned Personal Brand and Confidence Igniter, over the years, Katty has met countless career-driven women who are brilliant at what they do and yet struggle with developing an authentic personal brand, unstoppable confidence, and amplifying their voice so that they can elevate their position and show up like a leader in their space. More recently she decided to expand her business capabilities to serve more women, specially in the Tech Industry, by working with corporations to improve the retention of female technical talent and to help close the gender gap. Lopez De Gull frameworks around Wholesome Personal Brand, Effective Communication, and True Belonging and Connection, makes it possible to transform organizations at the informal level of human interactions or groups. Katty and her team at Lopez De Gull INC, are targeting the first cause for women attrition in Tech: the companies not-inclusive culture. Katty has over 12 years of branding experience working with corporate brands, media, and everyday women. She has collaborated with a variety of organizations, including VMware, Lean In Latinas, The Expat Woman, PayPal, Latina Coalition of Silicon Valley, Women of Silicon Valley, among others.
