The Value of Being Direct by Eisar Lipkovitz, Ritu Bhargava

Eisar Lipkovitz will share the value of being direct as well as other insights on leadership. You’ll hear how to practice the art of direct communication, how to prepare for difficult conversations, and overcome the fear of being direct, as well as Eisar’s insights on where engineering leaders get stuck in their career and how to help them grow. Joining Eisar is Ritu Bhargava, sharing her take on being direct through experience in software engineering leadership roles, specifically building, scaling and integrating enterprise SaaS and on-premise applications.

about the speakers

Eisar Lipkovitz

Executive Vice President, Engineering @ Lyft

Eisar is Executive Vice President of Engineering at Lyft. Prior to Lyft, Eisar spent 15 years at Google in various leadership roles, overseeing the tremendous growth of that business while streamlining operations and reducing product complexity. Since 2014, his team of several thousand engineers built Google’s Display, Video, and Apps Advertising products. Previously, Eisar worked on the infrastructure behind Google Search, driving many innovations during a tremendous increase in scale and a transition from web to structured data. Prior to that, he worked for four years at Akamai during the explosive growth of the Internet. Eisar began his career at Israeli Air Force after graduating from Tel Aviv University with B.Sc and MBA.


Ritu Bhargava

SVP Engineering @ Salesforce

Ritu Bhargava is SVP of Engineering for Sales Cloud, the world’s #1 sales platform. Since joining Salesforce in 2011, she has held technical leadership roles delivering innovations like Lightning Experience, the next-generation Salesforce user experience, and High Velocity Sales, the first product completely built on Lightning. She is responsible for Sales Force Automation (the flagship product suite in the Sales Cloud portfolio), Salesforce Inbox, and integrations with Microsoft and Gmail. She has also successfully led the integration of an acquisition, SalesforceIQ, formerly known as RelateIQ. She came with 10+ years of industry experience to Salesforce, holding software engineering leadership roles building, scaling and integrating enterprise SaaS and on-premise applications and organizations at Oracle and Samsung. Ritu holds a B.A in Economics from Lady Shriram College, Delhi University and an M.B.A. in Finance and IT from University of Lincolnshire, U.K. She likes playing and giving back to cricket, having played on the US Women’s Cricket team. She also enjoys trying out new restaurants in San Francisco neighborhoods.


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